“Directional Design not only created a high quality brand image for the Sunny King Criterium, but also became a valuable partner in promoting the event. Directional Design helped us to provide value to sponsors, advised us in running an effective advertising and promotional campaign, and worked with our schedule to meet deadlines. Rachel’s can do attitude and creative abilities were crucial to the success of our event.”
Sunny King Criterium
“Every project we have done with you has been a huge success. You are patient and understanding. I love how prompt you are, as well as, meticulous, dedicated, and committed to each project.”
"My business has increased more than fifty percent since Directional Design helped me create a corporate identity! The project was a complete success and I've gotten a lot of compliments on our new look. I would recommend Directional Design to anyone who's looking to take their business to the next level. Rachel truly cares about her clients' success, and her professionalism and friendly service make the design process enjoyable."
"Alabama's homeland security outreach campaign had great potential, but needed a brand image. When communicating a message as important as disaster preparedness and planning, we needed a strong image, but one that wouldn’t intimidate our citizens. Directional Design created exactly what we needed...the logo for the Be Ready Alabama campaign is very effective at helping us share the message of preparedness throughout Alabama."
Alabama Department of Homeland Security
“Rachel is highly professional, very creative, and very articulate. She comes up with terrific visuals and clear explanations for her designs. She is always professional regarding deliverables, her commitments as the designer, and at explaining the client’s commitments as well. Rachel doesn’t waste a client’s time yet she’s very pleasant to work with.”
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